Fashion, growing beyond sarees to include tunics, blouses, scarves, stoles and even Sling bags.

Mangalagiri sarees are woven in pit looms with finer counts of 80s Cotton yarn. The process

begins with removing impurities from the yarn, dyeing, drying and spinning on traditional

charkhas. Cotton strands are reeled into spools and then loaded into spindles to be inserted

into the fly-shuttle for processing the weft. During the process of warping, the yarn is checked

for tangles, breaks are knotted and the thread is sprayed with starch at least 10-12 times to lend

strength, durability and sheen to the fabric. The entire process is carried out in the morning to

retain the colour. The final step in the journey ends with the weaver interlacing threads of

contrasting hues to weave yards and yards of the fabric.